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Bring your boutique to the home screen.

New arrivals, rewards and easy reordering for the customers who already love your store.

Plan my store appEstimate the cost

Watch MUSE Boutique, an illustrative concept we designed for retail businesses.

Nora opens Knitwear

Use the left and right arrow keys to step through the demo.

Sound familiar?

What gets in the way for retail businesses

  1. 01

    Email open rates keep sliding

    Your best launches get buried in a crowded inbox.

  2. 02

    In-store and online feel disconnected

    Rewards earned in person don't follow customers online.

  3. 03

    Repeat purchases need reminders

    Customers forget to reorder the things they love.

What your app can do

Features built for how retail businesses actually run

One balance, in store and in app.

  • Shop & new arrivals

    A focused storefront with drops and restocks front and center.

  • Unified rewards

    Points for in-store and in-app purchases.

  • Push for launches

    Alerts for drops that people actually see.

  • Wishlists & reorder

    Saved items and one-tap reorders.

Illustrative concept

Meet MUSE Boutique

Collections, checkout and rewards for an independent boutique. Editorial and minimal: cream, lavender and charcoal with a Didot serif.

Full case study

  • Shopping homeThe current edit, front and center.

  • CollectionsA browsable, magazine-like grid.

  • Product detailsColor, size and fit notes.

  • BagRewards applied automatically.

  • RewardsOne balance, in store and in app.

  • Order historyPickup status and past orders.

Let's design the app your store deserves.

Start a plan in 3 minutes, or book a free call.

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